200 Milligrams of Caffeine Could Cost Logan Paul and KSI Millions as Schools in South East Queensland Announce Major Decision

Handling a brand isn’t a simple thing. On top of that, if that brand is a food item, it becomes extra hard to keep it in check. Food regulations for every age group, especially children, keep changing or have a thin line from going awry. This is the same thing that’s happening to Logan Paul and KSI right now, for their brand, the energy drink, PRIME.

Energy drinks have been a rage in the past few years. With gaming taking off as a legitimate sport in the world, energy drinks have become a must-have. So, Paul and his YouTuber friend, KSI, decided to launch PRIME and promoted it everywhere they could. Everyone was talking about it, and Paul is, as always, amazing with marketing. But this recent development could hinder their progress.

Logan Paul and KSI might be in some major trouble

9News Queensland, recently tweeted about schools in South East Queensland, Australia, banning Prime from school grounds. This included every variety of the brand, from cans to bottles. 9News also mentioned the reason for the ban.

They reported that the drinks contained 200 milligrams of coffee, which is harmful to children.

Once this blows up, which it will probably do, given Paul and KSI’s popularity, it could make their product a prime target for parents to ask their schools to ban it as well.

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Then there is also a case for Esports canceling their sponsorships as kids are a big part of these events. But if Paul and KSI were to rectify their mistake, it would cost the duo a pretty penny to restock all the stores, but it would save them from bad publicity and going into obscurity.

But Paul isn’t a stranger to controversies or being in the news from across the pond.

Logan Paul’s past mistakes on the internet

While on YouTube, the host of ImPaulsive did vlogs and short videos about things in his life. This led to Paul making a video in Japan and documenting a particular mountain peak. This blew up on the internet and people slammed Paul and his behavior in such a place.

But Paul has been able to come back from it and make a career for himself in boxing and WWE.

While it will cost the duo millions, either way, we would love to see Logan Paul and KSI continue their venture together. They were just closing in on Gatorade and Red Bull, but given the past, they could find a way to move past this.

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We hope that Paul and KSI would address this concern and keep continue to dominate the market with their energy drink.