“Cheap” Michael Jordan’s Billion Dollar Endeavor Set to Spend Thousands on Travis Scott’s Fans for a Historical Event

Michael Jordan is still a trending entity after over 20 years of retirement. Despite all the chaos surrounding certain members of his family members, his businesses are still making some strong money moves. MJ is one of the very first athletes in the world to become a billionaire. Although he only earned around $100 million in his NBA career, he earned most of his wealth from his Jordan brand. Air Jordan is one of the most coveted shoe lines amongst sneaker fans. MJ still makes an awful amount of money from his shoe line.

The brand is still making big moves and continues on the northbound journey in terms of profits and popularity. Exemplifying the brand’s performance, we hear big news coming in from Twitter. MJ’s legendary brand, Jordan, will collaborate with one of the biggest rap artists in the world.

Jordan brand joins hands with Rapper

Air Jordan’s net worth is well over 5 billion dollars in the market. The brand is the epitome of success and prowess across the globe. Jordans are continuing the trend of being relevant in the market as they now collaborate with a big name from the music industry.

@NickDePaula took to Twitter to announce the Jordan brand’s latest collaboration with Travis Scott. The duo will launch “Road to Utopia’ sweepstakes, taking on 23 winners to the dreamy country, of Egypt.

And as part of the marketing agenda for the new launch, Travis will perform right in front of the mighty pyramids of Giza. It’s a dream come true for fans of both Travis and Jordan.

Witnessing one of the most highly regarded musicians alive along with one of the 7 wonders of the world is a chance not many get to experience. It will be interesting to see who will be the 23 lucky winners who get to go to Cairo, Egypt.

READ MORE: Roping Scottie Pippen’s 14YO Daughter “In the Clutch”, Marcus Jordan Discloses Unknown Details About Larsa’s 49th Birthday Bash

Charles Barkley once called MJ “cheap”

Charles Barkley on a live television show, once labelled Michael Jordan as cheap as he was seen rejecting a person asking for spare change. Barkley said, “Oh yeah, he’s cheap [Michael Jordan]. If they can ask you for spare change, they can say welcome to McDonald’s. Can I help you please?”

It’s surprising to know a man whose net worth is in the billions would not want to give a few pennies to people in need.

WATCH THIS STORY: Michael Jordan’s NASCAR driver’s furious personal request after Chicago upset. 

But what do you think of the new launch and collab? Let us know in the comments below.