Sneaker enthusiasts understandably went crazy after Michael Jordan first collaborated with Travis Scott. So did the store owners and staff. Now, with the launch of the coolest ever Air Jordan 1 Low Golf OG shoes, store owners might face the issue of reselling. However, one particular London store ingeniously imposed a unique condition for purchase. This led to some hilarious reactions on social media, with fans even suggesting ways to bypass the restrictions.
Massive queues and resale price hikes are quite common for limited edition and popular shoes. However, the first edition of these shoes was so popular that many stores stopped selling the shoes due to overwhelming interest. Reselling also deprived many avid fans of their coveted shoes. But this London store has a different plan.
Is the strategy to stop resellers of Air Jordan 1 Low Golf OG shoes efficient?
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These shoes are iconic and bound to create chaos in stores. To combat the problem, a London store decided to restrict the reselling of the shoes by introducing a novel challenge for prospective buyers.
The store is asking their customers to drive a golf ball 200+ yards for men and 150+ yards for women in just two attempts. People who have never picked up a golf club won?t be able to hit 200 yards in two tries. So the store will likely be able to combat this issue. This has to be one of the best and most unique initiatives by a store.
Travis Scott shoes are one of the most highly coveted sneakers in the market. Naturally, when he collaborated with the Jordan brand in 2019, the sales of the shoes skyrocketed. After some of the blockbuster editions, the Texas-born rapper delighted the fans with his first-ever golf shoes in collaboration with the Chicago Bulls legend.
A golf store in London is trying to stop resellers from purchasing the Travis Scott x Air Jordan 1 Low golf shoes by requiring buyers to drive a golf ball 200+ yards (150+ for women) in two attempts. That’s an awesome idea 🤣
(h/t @nicekicks) pic.twitter.com/nGL7MCTkT8
— Joe Pompliano (@JoePompliano) October 8, 2023
These shoes are designed to provide extreme comfort and have impeccable functionality. It can be used for basketball games as well. Moreover, they are adorned with Scott and Jordan?s signature backward swoosh in black.
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Their unique strategy has been gaining wild interest from fans hinting that the idea might be a success. However, netizens seem to have suggested codes to crack their strategy. If you?re not a reseller, we suggest you take a look at the hilarious suggestions.
Fans appreciate the initiative by the London Golf store
While many fans had their opinion on the initiative, most agreed that it was a genius move. One Twitter user said, “This is an acceptable form of gatekeeping.”
This is an acceptable form of gatekeeping https://t.co/t9sfZxOARN
— Alec White (@alec0xffffff) October 9, 2023
Another user suggested, “This is a genius idea even tho even the average resellers should be able to drive a ball 200 yards.”
this is a genius idea even tho even the average resellers should be able to drive a ball 200 yards
— thee SafeMoon Guy🌑 (@theeSafeMoonGuy) October 8, 2023
Another fan believed while there might have been better ways to handle it, this would only benefit the true fans of the sneakers, writing, “There’s much simpler ways to solve this but at least it’s a start to try and reward actual fans.”
This is an awesome idea
— RΞBΞLRΞSΞLLΞR.eth 💎👊🏼 (@rebelreseller) October 9, 2023
Great idea to solve a problem in a unique way.
There’s much simpler ways to solve this but at least it’s a start to try and reward actual fans
— Austin 🥚✶ (@MacNCheeasy) October 8, 2023
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Another one hilariously added, “can?t wait for this Saturday to see the videos of people embarrassing themselves just so they can try and resell the shoes.”
@anaya_sc can’t wait for this Saturday to see the videos of people embarrassing themselves just so they can try and resell the shoes.
— apisurmvp2 (@apisurmvp2) October 10, 2023
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The shoes will be released on October 13. Will you be buying one? Or is your golf swing not good enough? Let us know in the comments below.
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