“What wins on Sunday, sells on Monday.” That simple motto is what a plethora of global brands have sworn by for decades. Whether it’s Mercedes and BMW battling it out in the DTM championship or Red Bull Racing dominating Formula 1, a race-winning car’s influence on a manufacturer’s customer base knows no bounds, irrespective of […]
NASCAR’s viewership has hit a bit of a speed bump, with a 5% decline from 3.03 million to 2.86 million viewers per event this year. This dip has even made sponsors, the pillars of NASCAR, ease off the gas a bit. Recently, Steve Phelps and COO Steve O’Donnell suggested in a conference that one way […]
The NASCAR fanbase has a long list of demands. From changes in the 2024 schedule to streaming platforms, a horde of issues needs a serious look. NASCAR President Steve Phelps addressed the concerns at the recent 4th annual Race Industry Week session sponsored by Racer.com, EPartrade.com, and Speed Sport. Among the many big questions, the […]
2023 is the year NASCAR pushed its envelopes, making major strides toward its ambitious global expansion plans by featuring its first-ever street race in Downtown Chicago, with international drivers in the fray. The organization did not stop there, in hopes of grabbing the attention, and showcasing its unique genre of “aggressive racing,” NASCAR rolled out […]
Among all the developments in NASCAR over the years, technological advancements have contributed the most. This aspect of the sport has truly been game-changing, from spotting winners of close-call finishes to analyzing SMT data. The younger generation of drivers has had a great affinity towards intersecting cutting-edge tech and stock car racing. One among them […]
Justin Marks’ dream of owning a MotoGP team might have hit a major roadblock, with the RNF MotoGP team being shown the exit door for the 2024 season. Several reports earlier had stated that Justin Marks was eyeing the RNF team, eager to make his MotoGP ownership dream a reality. GP One had even hinted […]