PBC’s $900 Million Debt: Turki Alalshikh Branded ‘Death Quell’ for Al Haymon by Boxing Insider

No stars in sight for Al Haymon

Glaser launched a full frontal attack on PBC as he wrote, “PBC is clearly failing their own fighters with severe inactivity, & their major lender with failing to pay their 900 million dollar debt.” According to several reports, the PBC is facing a whopping $900 million debt and due to this, they have significantly reduced the number of live PPVs per year. At the start, they used to do around 40 PPV yearly; this year, they did not even touch the double figures.

He further stated, “And now PBC has a seriously aging stable of fighters, with no young stars on the horizon,” which is also because of the fewer PPVs. These pay-per-views are not only important from a financial perspective, but regular fights are essential for the fights to maintain their competitive edge. It is also crucial to connect with the audience and young fighters need constant fights the experience they need in the later stages of their career and will help in their growth.

While PBC still has stars like Canelo Alvarez, Gervonta Davis, and Terence Crawford, most of their roster is aging and is at the twilight of their career. If they don’t find a way to solve this crisis, there might be no one left to lead them into the next era.

Turki Alalshikh preparing PBC deathbed

Glaser further stated that the PBC has completely strayed away from its original mission, which was to provide boxing to every single fan. He wrote, “Remember “Freeeee Boxing” for all, now PBC is all PPV, except one show this Saturday night that they are piggybacking off of #NoLimit,” stating how they have shifted behind the PPV model, making it harder for the fans to watch their events. Since Showtime shut down in 2023, the PBC has been having trouble landing a solid broadcasting partnership. Earlier this year, they announced a multi-year partnership with Amazon Prime Video for their exclusive PPVs, other fights, and some documentaries. This has been one of the main reasons for the low amount of PPVs and it might also have alienated some fans due to high pricing.

Glaser further wrote, “The new doom now for PBC is @Turki_alalshikh  has lowered his PPV prices to 19.99 on his #RiyadhSeason events.” He talked about how every single Riyadh PPV is changing the boxing world with its steep prices, including the fight between Artur Beterbiev vs. Dmitry Bivol. He priced the Riyadh PPV at $15 in the U.S. (for the undercard) and around £19.99 in the UK on platforms like DAZN and Sky Sports.

This new revolution in the boxing world can be the doom for PBC and Al Haymon if they don’t come out of their old pricing structure. In 2024, Alvarez’s fights were priced at around $180, while the first Davis fight back in June had a whopping price tag of $75. There is no doubt that the upcoming December bout against Roach will also be priced around the same. According to Glaser, “PBC is barely in existence,” right now, and if they don’t come out of their shell and change their ways, we might not be able to see this promotion for long.

What do you think about Rick Glaser’s latest tweet? Does the PBC need to change their ways or their business model will work long into the future? Let us know your thoughts down below.