When Canelo Alvarez parted ways with Golden Boy Promotion in 2020, he had multiple options. Everyone wanted to claim the right to call themselves the face of boxing. But the Mexican champion used Al Haymon‘s PBC and Eddie Hearn‘s Matchroom for brief deals, eventually settling with the PBC. But that didn’t last long, as the two split paths soon. So what happened between them?
The super middleweight champion had a mixed relationship with the PBC, with the two differing in the names of the opponents and the payouts. Both envisioned a different path for their profits. However, before it all crumbled down, let’s look at what the two had agreed upon.
Canelo Alvarez’s Contract With PBC
ADVERTISEMENT
Article continues below this ad
ESPN’s Salvador Rodríguez had reported that the 33-year-old champion and the PBC had agreed to a three-fight deal. While the exact figures were not revealed, the figure stood north of $100 million. In addition, the contract mentioned that Jermell Charlo was the first in line to fight with Alvarez in September 2023.
The PBC had also planned to use the other Charlo twin, Jermall, to set up a revenge fight. The promotion then wanted to pit Errol Spence Jr. as the last fight of the contract to close off the contract. However, not everything went according to plan.
Why PBC and Canelo Alvarez parted ways
After Alvarez handed a comprehensive defeat to Jermell Charlo, the talks of a revenge match lost its hype. No one was interested in a fight that had no allure, as the fans were still disappointed in Jermell for not putting in a tough fight against Canelo. Moreover, his brother, Jermall’s lackluster performance against Jose Benavidez Jr. in December of the same year only worsened the hype around their match. Spence Jr. also jolted the PBC’s hopes when he lost his bout to Terence Crawford.
Thus, the 60-2-2 record holder and the PBC reached a loggerhead about his Cinco de Mayo opponent. Despite the promotion’s inclination towards the elder of the Charlo twins, Alvarez sounded off the fight. He has pocketed $45 million for his fight with Jermell, and unless he received a similar amount, it would have been difficult for him. The fight had lost its steam and might have done poorly on PPV.
The two disagreed not only on the pay but also on the name of the next rival. After going back and forth on the probable opponent, the two decided to call it quits. The lucrative deal that was supposed to change the PBC’s fortune lived short, spanning only one fight. While the boxing world was still reeling from the effects of such a drastic development, the news of Alvarez defending his undisputed 168-pound division crown against Jaime Munguia (43-0, 34 KOs) seized the headlines. How did it happen?
Alvarez vs. Munguia on PBC?
ADVERTISEMENT
Article continues below this ad
Alvarez tried to negotiate a deal with Matchroom and DAZN and looked to rope in Edgar Berlanga for his May 4 clash. Before those negotiations could be underway, the Guadalajara native and the PBC struck a new one-fight deal. The deal ensured he gets a guaranteed purse of over $35 million for his Cino de Mayo fight. As the PBC has switched to Amazon Prime PPV after the demise of Showtime Boxing, fans can watch Alvarez vs. Munguia live on Prime.
View this post on Instagram
ADVERTISEMENT
Article continues below this ad
However, the fight is not exclusive to Prime. The fans can also access the fight on DAZN, which is in partnership with Oscar De La Hoya‘s Golden Boy, and PPV.com. Amusingly, Canelo Promotions is promoting the event at T-Mobile Arena in Las Vegas. Golden Boy Promotions will co-promote Munguia, who is under contract with them. It remains to be seen whether the ruckus and chaos caused by Alvarez’s attempt to bag a lucrative fight will prove worthwhile.
What do you make of this coming fight between Canelo Alvarez and Jaime Munguia? Who do you think will win this all-Mexican clash? Let us know in the comments below.