Floyd Mayweather Jr. has been the focus of media attention lately because of rumors surrounding his prolonged stay in Dubai. A lot of conjecture has been raised about his stay there. The most popular claims were those made by boxing matchmaker Rick Glaser and Mayweather’s protege Gervonta Davis. The two claimed that the fighter was being held in Dubai because of unpaid dues to the UAE authorities. But is it true?
Mayweather for his side never addressed the rumors directly. Except for a few indirect digs at Gervonta Davis, Money Mayweather continued to do his thing while rumor mills kept churning out more claims about the uncertainty of his return to the US. Now it seems, there have been advancements about his whereabouts and his current activities. With his recent Instagram story, it looks like ‘Money’ was planning something big and now the public would finally be able to see it.
Floyd Mayweather Plans an Exclusive Launch for His New Business Venture
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In addition to his remarkable boxing prowess, the athlete is renowned for his remarkable business acumen and marketing skills. Mayweather Jr. has arranged a “Meet & Greet” and will be exclusively launching his two alcohol brands, ‘Good Money Whiskey’ and ‘Le Bon Argent Champagne’. He recently shared details about its exclusive launch on his Instagram story. On Friday, June 7th, it will be unveiled at the Eight Cigar Lounge in Las Vegas.
Mayweather has asserted that he has never consumed alcohol since he has witnessed athletes’ careers deteriorate as a result. However, he explained that he entered the alcohol business for logical reasons, and said, “Every adult wants to have something great to drink. And guess what? Together with my team, we developed and sourced the best exclusive products we could find to be offered to the public.”
‘Good Money Whiskey’ will launch Canadian whiskies with the 5-year and 10-year-old editions. It emanates from caramelized orchard fruit and tropical fruits with spices and is said to be marketed as a regular-use whiskey. ‘Le Bon Argent Champagne’ on the other hand, has a Rose and Brut champagne edition with fruits sourced from Epernay, France.
This confirms that Mayweather was working on the official launch of his alcohol business. Will he find success considering there are many athletes and celebrities already part of the alcohol business? Mayweather’s former opponent, Conor McGregor, also owns an alcohol company as well, and he had something to say to Mayweather when the latter arrived in Dubai last year.
Conor McGregor comments on Floyd Mayweather’s alcohol post on Instagram
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The ‘Pretty Boy’ of boxing was in Dubai last year, and he posted a picture of himself on Instagram standing in front of a huge shelf with hundreds of bottles of alcohol neatly arranged behind him. He wrote in the caption of the image, “They always said I bought the most bottles but don’t drink.”
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Soon after that, McGregor commented on the post saying, “Zoom in, @properwhiskey and @forgedirishstout is at the top.” The UFC superstar owns the two brands and interestingly, his whiskey brand Proper No. Twelve, which debuted in 2018, brought in over $850 million within its first year of sales. His stout brand too is on the rise. With Mayweather officially taking on the alcohol industry with his own brand, it remains to be seen if he will be able to match the success he found in the boxing ring with his liquor brand, too.
What are your thoughts about Floyd Mayweather entering the alcohol business? Tell us your thoughts in the comments below.