Mike Tyson, the man, the myth, the legend, has achieved numerous accolades in his time inside the ring. Yet, decades past his glory days, the former Heavyweight champion can’t stop making the headlines, not because of his iron fists but for his Tyson 2.0 business venture. Recently, Mike’s cannabis brand reached a long-awaited milestone on Instagram by accumulating 200K followers.
Back in 2021, Mike took his first step in the world of the cannabis industry with his Tyson 2.0 brand. Since then, he has partnered with a handful of celebrities, creating a $160 million plus business empire. So, when they reached this new milestone, Tyson 2.0 turned to Instagram, celebrating the achievement on the platform. As the post started circulating, their competitors quickly found the post and took to the comment section to congratulate them.
Competitors put aside rivalry to congratulate Mike Tyson
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Taking to Instagram, Tyson 2.0’s team wrote in the caption, “200K STRONG 🥊 Thank you to our undisputed followers.” Since the post was shared on Instagram, it has collected over 2K likes and countless words of praise. Fans and competitors poured in to congratulate Mike and his cannabis brand.
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One of the brand’s rivals, “Herb,” simply commented with a heart emoji [❤️], expressing their happiness with the recent achievement.
Another competitor, “High Tier,” responded to the post by writing, “Your welcome 🔥❤️.”
One business rival who goes by the name “Ra Mushroom” hyped up the achievement. They wrote, “ Sick @miketyson let’s go mushrooms 🍄 🔥🔥🔥.” They even proposed releasing 200 caps to celebrate the occasion. They wrote, “ 200 caps to celebrate?” In response, Mike’s team wrote, “I’d be willing to go cap for cap with you to 200 😂👍.”
Another competitor [The Bearded Larry] expressed their feelings with a series of emojis, “🥊🥊🥊.”
The next business rival [Futurola] also resorted to emojis to praise Mike’s cannabis brand. They wrote, “🙌🙌.”
CEO of Mike Tyson’s cannabis brand on internal competition
After Tyson entered the cannabis industry, former WWE superstar Ric Flair and Hall-of-Famer Hulk Hogan joined the fray under the same parent company, Carma HoldCo. At the top of the chain of command, CEO Adam Wilks overlooks the trajectory of the organization. During a recent interview with Essentially Sports, Wilks detailed how they manage internal rivalry.
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Despite being part of the same company, all the celebrities involved have their own brand name and often compete with each other. Wilks explained that they differentiate the products based on factors like cultivation method and price range. For example, Ric’s products may be grown outdoors and are more affordable, while Mike’s products are grown indoors and are high-end.
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After achieving the 200K followers milestone, all of Mike’s competitors joined together to applaud the former world champion. What do you think about Tyson 2.0’s achievement? Would you buy their products? Or in case if you use it already, do you like their products?
Watch This Story: Fans Swarm to Meet Mike Tyson at His International Business Venture Which is Predicted to Make $160 Million Fiscal Year 2023