Throwback to February of 2018, KSI defeated Joe Weller and seized the opportunity to call out Logan Paul. The two eventually grew disdain and resentment towards each other. Their hostile back and forth, lead to the public being captivated and the attention surrounding their conflict promulgated their bout. After competing with each other twice and sharing a vehement rivalry, the tables were turned and the foes ended up as business partners. Last year, Paul and KSI collaborated in a venture to launch a hydration drink called, “PRIME.” Their venture has amassed great success. Not to mention, they were the official sponsors of the football team, ‘Arsenal’. However, in a recent turn of events, KSI and Paul have announced a collaboration with FC Barcelona. “Prime” happens to be the official hydration sponsor.

However, apart from this massive announcement, the fans were impressed with their skit. In the skit, KSI is confused to be standing in front of the Barcelona crest. To which Paul responded, “I got us a new partner man,”  KSI later asked, “Why, we have Arsenal?” Paul answered, “We do have Arsenal but they got second, FC Barcelona got first and quite frankly we need winners. We need people who win.” Hearing this, KSI hilariously took a dig at Paul for his defeats in the ring and stated, “What do you know about winning?”  This skit and the announcement went viral on social media and the fans are reacting in all sorts of ways.

Fans are in a state of exhilaration after Logan Paul and KSI’s new announcement

Barcelona is not just a regular football club but one of the most successful football clubs around the globe. Paul and KSI partnering up with them is a testament to the success their venture has received in just over a year. Logan Paul on Twitter posted the skit with the caption, “Surprise @KSI, ”  as an announcement.

A fan Dominique was left impressed with their marketing methods. He stated, “Yall got some cold marketing tactics”