Back in the day, there were a very limited number of sources that one could rely on for bodybuilding. Lifters used to read magazines and books, sit for hours in the library or talk to their seniors for advice and knowledge. While this gave birth to the concept of ‘bro science,’ limited knowledge was also beneficial in some aspects. However, with the introduction of the internet in our lives, everything is just a click away. There are countless individuals now who post fitness content and advice on their social media.
Regrettably, one cannot rely on everything blindly. Many online coaches and communities consist of scammers and frauds who feed lies to their audience in order to gain monetary as well as fame-related benefits. Warning the fans regarding the same, 7X Mr. Olympia Arnold Schwarzenegger shared an old image of him from his bodybuilding days, and in the caption, he educated the audience to stay away from these charlatans.
Arnold Schwarzenegger’s take on modern fitness coaches
ADVERTISEMENT
Article continues below this ad
With the intention of educating and guiding his fans, Arnold Schwarzenegger gave birth to ‘Arnold’s Pump Club,’ which is a community for bodybuilding and fitness enthusiasts. He posts daily content and tips that he has acquired through years of experience. He believes that most of the fitness secrets shared out there are plain lies and do not actually work. According to Statista.com, total revenue of the fitness industry is expected to be at a whopping market volume of US$5.77bn by 2027.
View this post on Instagram
In his recent Instagram post, Schwarzenegger alerted the fans to be cautious of this. “People make fitness complicated, because then you have to pay them to decode it. The truth is doing something every day matters more than any debate about training. Join our village (we make it uncomplicated, positive, and free with our daily email.) Link in my bio,” wrote Arnold.
Due to the fact that Arnold Schwarzenegger is a household name, and because of his legacy as a bodybuilder, people trust him and his advice. Earlier this year, Daniel Ketchell, one of Arnold’s team members, shared a fascinating stat about the community. A tweet by Ketchell revealed, “This is where we are with #ArnoldsPumpClub. We haven’t done any paid acquisition (yet) and the first daily email went on Jan 1,” wrote Ketchell. The screenshot showed total subscribers at “413K” and an “Avg Opening Rate,” of “68.56%.”
ADVERTISEMENT
Article continues below this ad
Watch This Story: “I’m Proud of You”: Arnold Schwarzenegger Joins Bodybuilding World in Praising 396 Lb Man’s Wild Transformation
This shows the amount of trust that the fans have in Arnold Schwarzenegger. ‘The Austrian Oak’ ensures to never disappoint them as well. What are your views on Schwarzenegger’s point of view towards online fitness coaches? Let us know in the comments.
ADVERTISEMENT
Article continues below this ad