After Inking Blockbuster Deal With Roger Federer’s Multi-Billion Dollar Brand, WTA World no.1 Finally Opens up About the Drama Surrounding Her Sneakers

Iga Swiatek, the number 1 ranked Polish star, has been in great form recently. While looking to grab more success in the near future, the Polish player looks to strengthen her game. In March this year, she partnered with ‘On Running’, a sneaker company backed by the legendary Roger Federer. The Swiss Maestro became a close partner to the founders in 2019.

Recently, Iga went down to highlight that she has been working closely with ‘On’ to revolutionize her game as they are all set to introduce the ‘perfect’ shoe according to Swiatek’s demand. She also went down to acknowledge if it is already the perfect shoe or are there still any changes left to be done. She also shed light on how these shows will help her remain confident and positive in the game.

Iga Swiatek opens up on her perfect shoe

Iga Swiatek, the talented tennis star, is embarking on a collaborative journey with On, a renowned athletic footwear brand. Swiatek, eager to align her footwear with her dynamic running style, expressed her enthusiasm about co-designing a shoe that seamlessly matches her movements.

In her recent interview during the Cincinnati press conference, she revealed, “So with On, we’re basically doing the shoe that is going to be kind of perfect for my movements and my style of running.” This partnership revolves around Swiatek’s hands-on involvement, as she tests and provides invaluable feedback to enhance the shoe’s performance.

Although the development process is in its final stages, Swiatek acknowledged that there are some aspects she still wants to fine-tune. Her commitment to perfection is the driving force behind her transition to On footwear, leaving behind her previous choice. For Swiatek, the partnership represents more than just footwear; it’s about instilling unwavering confidence during matches and tournaments.

As she stated confidently, “During the matches and tournaments I want to be 100% confident, and soon I’m positive that I’m going to be playing in On shoes.” This collaborative endeavor exemplifies Swiatek’s determination to elevate her game through customized innovation, setting the stage for her continued success on the court.

However, not only Iga Swiatek but the owner Roger Federer has collaborated with one more future star of the game as they look to build a great relationship.

Also read: 41-Year-Old Roger Federer Sends Tennis Fans Into a Frenzy With His Spanish Surprise as He Lands up in Rafael Nadal’s Hometown on a Vacation

Ben Shelton is also one of the athletes sponsored by ‘On’

The tennis icon Roger Federer is the owner of the On which features upcoming names like Iga Swiatek and Ben Shelton. Interestingly, Iga joined hands with On in March this year after snubbing the popular brand Asics.

“Iga and Ben represent the next generation of world-class talent. Both players demonstrate On’s competitive spirit and embody current and future champions of the sport,” Federer said in the On statement.

Thus, Iga’s recent revelation suggests that they are really close to working on the perfect show for her. This would not only enhance her performance but also give her the perfect movement within the courts. Hopefully, this collaboration will help her bring success as she continues her hunt for glory.

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