$10.7 Billion Supergiant Invites Carlos Alcaraz to Roger Federer’s Homeland as the Spaniard Enjoys a ‘Spectacular Day’

Carlos Alcaraz is one of the best players on the ATP Tour currently. The Spaniard has shattered all expectations to rise and win Wimbledon. He started rising in 2022 and showed his panache for the sport this year. For his efforts and fame, he received a sponsorship deal from Rolex and happily signed with them. Their bond is growing each day as Alcaraz recently discovered each corner of their headquarters. 

The first sign of a strong bond between Carlos Alcaraz and Rolex was seen when the Spaniard won the Wimbledon. During the trophy ceremony, Alcaraz’s wristpiece shined with the trophy, showing the growth of his fame.

Carlos Alcaraz enjoys a day at Rolex headquarters

When one is sponsored by a brand like Rolex, that has a net worth of $10.7 billion, one can be sure that the company will take great care of them. Rolex is one of the most luxurious watchmakers in the world. They have sponsored stars like Roger Federer, Iga Swiatek, and Chris Evert. Rolex’s relationship with tennis began in 1978, and it is still going strong in 2023. 

The bond of the sport and the brand went a step further as they sponsored Alcaraz. They invited him over to their headquarters in Geneva, Switzerland, the homeland of Federer, and the Spaniard shared pictures of his day with them on his Instagram page. He shared three pictures, one of which showed him learning how their watches are made. The remainder of the two pictures show him talking to an expert and signing a book.

Along with the picture, Alcaraz added the caption, “Spectacular day at the @rolex Headquarters in Geneva! 🇨🇭 Discovering all the details there are behind every watch! 😍 Thank you for treating me so well! #Rolex #RolexFamily“.

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Rolex and Alcaraz began their journey in 2022 when the star started rising. Their bond grew stronger, as one could see during the Wimbledon trophy ceremony.

Carlos Alcaraz shows off Rolex rarity

The 2023 Wimbledon final will be one to remember for a long time to come. Alcaraz broke the streak of Novak Djokovic and loudly commenced the new era of tennis. However, his performance is not the only thing that shone through on the day. When he lifted the trophy, fans could see a shiny piece on his wrist. Alcaraz wore the Rolex Cosmograph Daytona ‘Meteorite’ 116518LN in 18k yellow gold.

While the watch itself is quite prestigious, the fact that it is discontinued makes it even more exquisite. The watch, which was valued at $90,000 when it was being sold, showed how valuable Alcaraz is to Rolex. With his current visit, the brand and the player continue to grow closer off-court.

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