Morgan Riddle, an American influencer and partner to professional tennis player Taylor Fritz, shared her unique perspective on the NFL’s global WAG aesthetic. Like most Americans, Riddle went to Super Bowl LVIII, but she also later discussed her future endeavors to attract more fans to the sport.
Morgan Riddle, not just a tennis WAG but also a budding entrepreneur, is known for her observations about the contrast between the global cultures of football and tennis. Her desire to make it more accessible to the fans sheds light on her future goals as a tennis WAG.
Morgan Riddle’s future plans as a WAG aesthetic
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Over three years, the 26-year-old has earned her place among the most famous tennis players worldwide. Morgan Riddle shared her desire to bring new fans to tennis through her WAG aesthetics. She recently talked about her aim of bringing in more female fans to expand the boundaries of sports and make them more appealing to them.
“I know for a fact that I’ve brought new fans — young girls — to tennis,” “Sports, in general, do not do a great job of catering to female fans. There’s still a huge untapped market there, and the popularity of the tennis-core aesthetic helps bring them in.”, Riddle said in an interview.
“Taylor [Fritz] and I have this collective goal of making tennis more popular for the younger generation,” she further adds, emphasizing her goal as a famous tennis WAG influencer.
Riddle’s approach to the matter calls for embracing a more inclusive vision and the potential of the NFL to transcend borders in order to captivate audiences beyond America.
Morgan Riddle’s insights on global cultural inadequacy in American football
Sharing her perspective on the disparity between the WAG aesthetics of football and tennis, Morgan Riddle spoke about the diversity of global cultures and their impact on different sports WAGs.
“The different cultures of the places we go have a huge impact on the vibe of the WAGS — how we dress, how we go about attending matches, and what kind of content we make.”,she said in the interview.
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She also pointed out that she has different outfits for different levels of tennis matches, also corresponding to the distinct cultures of the countries.
“The lifestyles are so different. So much of tennis has to do with the culture of the places we visit. We spend so much time in Europe, Asia, and Australia. That’s really different from going to Atlanta for a football game,” she further added.
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Adopting initiatives to promote accessibility and worldwide inclusivity can help attract more audiences to sports. Morgan Riddle’s approach to her goal can therefore have a tremendous impact on a global scale.
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