Roger Federer Enjoys a ?Meteoric? Rise in Brand Value As He Gets Spotted Wearing an Insane Six-Figure Worth Rolex Watch

Swiss tennis ace, Roger Federer, is one of the best tennis players of all time. Roger recently announced that he will compete in the 2022 Laver Cup as well as his home tournament in Basel, later this year after having been absent for a considerable amount of time.

Various companies endorse swiss legend Roger Federer, including Uniqlo, Wilson, and others, as a result of his immense success. But one of his first endorsements came from the prestigious watch brand, Rolex. The 41-year-old tennis pro is involved in various commercial endeavors and sponsorship collaborations.

Roger Federer dons a new Rolex

The Swiss champion has long been an ambassador for the iconic Swiss watch brand. He now also has a Rolex Cosmograph Daytona with a “Meteorite Dial,” which is one of his more eye-catching finds. The watch is constructed out of small pieces of real meteorite, and it is composed of 18ct white gold. Roger?was recently seen sporting this new Rolex watch worth $152,850 during a picture shoot to promote their upcoming joint venture.

Federer has access to Rolex’s vast watch collection thanks to his endorsement arrangement. He owns a lot of watches, but we’ve only ever noticed him wearing five of them. The Sky-Dweller, Datejust, GMT Master II, Day-Date, and Yacht-Master II are among them. One of the reasons Roger Federer has a close relationship with Rolex watches is due to his victory at Wimbledon in 2009. When he raised the trophy there, he was wearing his Rolex and broke the record for the most Grand Slam.

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Roger Federer, and watchmaker Maurice Lacroix, agreed to a 5-year endorsement arrangement back in 2004. But after two years, the Swiss player decided to discontinue this agreement since Rolex had approached him about signing a multi-year contract. And their pact is still going strong.?

The Swiss Maestro is obviously a fan of Rolex watches. Even if his current contract expires in 2027, fans may expect him to continue wearing it for a lot longer.

The Laver’s Cup will be Federer’s comeback tournament

Federer will eventually return to the tour after missing more than a year due to knee surgery. And for the first time ever, Team Europe will feature Rafael Nadal, Andy Murray, and Novak Djokovic with Federer in action.

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The Swiss player didn’t participate in the last year’s tournament but was present to support his European colleagues. Notably, the Laver Cup, which debuted in 2017, will be in its fifth edition this year. Team Europe won the competition in each of those seasons, and they aim to repeat that feat this year. On September 23, the tournament will be held in London.