Over a Billion Impressions Generated by Rafael Nadal’s Historic Australian Open Win on Twitter

Sunday’s final match between Rafael Nadal and Daniil Medvedev was one of the most dramatic matches the tennis world has ever seen. According to many, the match was practically over after Medvedev took the first two sets. However, Nadal had something else up his sleeve, as he made a miraculous comeback to win three back-to-back sets. 

After winning the final, Rafa became the first man with 21 Grand Slam singles titles to his name. Incidentally, Nadal’s record-breaking win over the Russian created havoc on social media. Particularly, on Twitter, Nadal’s win generated over one billion impressions.

Rafael Nadal is setting records both on and off the court

In terms of Twitter numbers, Rafael Nadal’s Australian Open victory generated around 1,009,174,988 impressions, more than one billion. The buzz started after the Spaniard won his semi-final match against Matteo Berrettini. Over the weekend, the numbers steadily increased, but after the win, they rose dramatically.

According to Zoomph, data has been recorded from 28th January to 30th January. During that time, almost 350,116 posts mentioned the name Nadal or his Twitter handle, along with 5,330,425 total engagements. Shockingly, the social value they generated is around $15,156,631. 

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These Twitter engagements show the popularity of Nadal and tennis overall. Also, the final match between Nadal and Medvedev drew huge numbers in terms of viewership, around 2.1 million.

Nadal’s record-breaking win in Australia

Before the Australian Open, Daniil Medvedev was the heavy favorite to win the tournament, with or without Novak Djokovic. However, after Djokovic’s departure from Australia, Nadal became the second favorite. The Spaniard looked down and out in the first two sets against Medvedev. But Nadal’s fighting spirit and mental toughness did not let him give up. 

In the end, after 5 hours and 24 minutes of relentless battle, Nadal clinched his second Australian Open title and became the only person with 21 Grand Slam singles titles. 

This win was significant for Nadal, especially after suffering a foot injury last year. He was on crutches for the most part of 2021 and wasn’t even sure about taking part in the Australian Open. It turned out that his decision was the right one as he now holds the Australian Open Trophy.

How many Grand Slams can Nadal win this year? Let us know in the comments.

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