List of Sponsors at ATP Finals 2020

The ATP Finals 2020 gets underway for one final time in London’s O2 Arena. The world’s top-8 players will be motivated to get their hands on the trophy one in the stadium that has produced some great matches over the years.

Every tournament played since the resumption of tennis after the coronavirus pandemic has been unique and faced its own challenges. Organizers have faced serious challenges when it comes to the business aspect of organizing the events.

However, many events that successfully ran in this time have done so with the strong support of their sponsors.

Here are the sponsors for the prestigious ATP Finals 2020:

Nitto: Title Sponsor

The ATP Finals 2020 is also called the Nitto ATP Finals 2020. Chemical and material product manufacturers Nitto Denko signed with the ATP in 2017 as the title sponsor. The company manufactures a wide range of products. Nitto’s deal with the ATP originally ran until the 2020 season.

Recently, the deal was extended for an additional five years. Next year onwards, the partnership also includes the Italian Tennis Federation as the event moves to Turin. They will also become the Official Athletic Tape Sponsor and Gold Sponsor next year onwards.

This year, Nitto has donated 8000 face masks to the ATP to help in the fight against coronavirus.

Emirates: Platinum Partner

Emirates is one of the top partners of the ATP Tour since 2015. The airline giant is the official airline of the ATP Tour and also has on-court net branding for many events.

This partnership also extends to the ATP Finals. Additionally, Emirates is also one of the top partners for the French Open and US Open.

FedEx: Platinum Partner

The US-based delivery firm is the Official Carrier and Global Sponsor of the ATP Finals. FedEx has had a partnership with the ATP since 2010.

Last year, FedEx also conducted a Ball Kids’ trial. A few lucky ball kids then got to perform their skills at the ATP Finals 2019.

Peugeot: Platinum Partner

Peugeot became a platinum partner of the ATP in 2016 and the two have a global partnership. The French automobile giant has been involved as part of tennis activities for almost 30 years now. It is also the Official Car of over 30 events on Tour.

Athletes and guests travel in Peugeot cars during ATP events.

Lacoste: Gold Partner

Lacoste is an official clothing partner of the ATP Tour and has been associated with them since 2002. It has also been part of the ATP Finals since then and provides uniforms to ball kids, linespersons, and other officials.

Infosys: Gold Partner

Infosys is the Technology Sponsor of the ATP Finals since 2015. It is a giant in the tech spectrum and is part of many major tennis events. It also provides data analytics services for ATP events.

Its statistics for players and other key factors of the sport provide an in-depth understanding of many facets of the sport.

Canary Islands: Gold Partner

Canary Islands is the Official Tourist Destination Partner of the ATP Finals. The partnership began last year and currently extends until the end of 2020. On-court branding and hospitality are also part of the deal.

Rolex: Gold Partner

Rolex is the Official Timekeeper at many top events on the tennis tour. They are one of the main sponsors at the Australian Open, French Open, and Wimbledon as well. Swiss superstar Roger Federer is also on their roster.

Technifibre: Silver Partner

Technifibre is the Official Stringing Service of the season-ending finale. The partnership with ATP, which lasts until 2020, also sees the tennis equipment manufacturer supply racquets, balls, and other accessories on the Tour.

Dunlop: Silver Partner

Dunlop is the Official Ball Sponsor for the London finale as well as many other major tournaments.

Quorn: Silver Partner

Quorn is a meat substitute brand and is based in the UK. It is a new addition to the ATP Finals sponsor family.

Play Your Way: Silver Partner

Play Your Way is an initiative of the LTA, the governing body for tennis in Britain.

Other Sponsors

• Maui Jim – Official Eyewear Partner
• AXS – Official Ticketing Partner
• Herbalife Nutrition
• Cancer Research UK – Official Charity

READ MORE – When and Where to Watch ATP Finals 2020