Fashion and tennis have always gone hand in hand. Whether it’s on the court or off it, tennis players know how to make a statement. Lately, young stars have been teaming up with luxury brands to create unforgettable moments. Take Jannik Sinner, for example. The World No. 1 made waves at Wimbledon last year when he walked onto the court carrying a custom Gucci duffle bag. Designed in collaboration with his racket sponsor – Head, the bag perfectly fused sportswear and high fashion. And it was not only Sinner, Carlos Alcaraz also made headlines in 2023 with his partnership with Louis Vuitton. Now, British tennis star Jack Draper is the latest player to join this elite list.

Jack Draper has been on a meteoric rise in the ATP rankings. His breakthrough moment was at the Indian Wells this year, where he claimed the title, beating Holger Rune in the final. Known as the fifth Slam, Indian Wells is the most prestigious tournament outside of the four Grand Slams. Winning the title there, Draper claimed a spot in the top 10 ATP rankings as well.

With newfound success comes new opportunities. Draper’s rapid ascent has caught the attention of the fashion world, and he’s now the face of Burberry. The British luxury brand announced him as its ambassador on Instagram, writing, “Introducing our new brand ambassador, British No. 1 tennis player Jack Draper. His drive, dedication, and optimism, on and off the tennis court, make him a perfect match for Burberry.”

For the British No.1, this partnership is a dream come true. Speaking to WWD, he shared, “Being able to represent Burberry as a brand ambassador is a real honor for me. I have admired the brand since I was a kid — it’s an iconic house and represents classic British style.”

In February earlier this year, Draper was spotted front row at Burberry’s Spring/Summer 2025 show at London Fashion Week. Sitting beside him? None other than Vogue’s legendary editor-in-chief, Dame Anna Wintour. The tennis-loving fashion icon was also seen in Draper’s player’s box at the US Open last September when he reached the semi-finals. Draper even landed a feature in US Vogue in March, rocking Burberry in a stylish shoot.

Draper had once admitted that he enjoys being in front of the camera. But not everyone is sold on his latest look.

Jack Draper’s new hairstyle doesn’t have Andy Murray’s approval

Jack Draper has never been afraid to experiment with his style. Remember his spiky mullet-Mohican hybrid at the 2024 Australian Open? Inspired by Australian rugby players, he hoped the bold choice would win over local fans. “I might get a few more fans here because of it. I like to be different and express myself. I think that’s part of tennis, right?” he said at the time.

The classy lefty‘s distinct style has made waves before, and last month, Vogue highlighted his tall frame, reddish-brown hair, and Kennedy-esque look. But Draper’s latest transformation, a bold blonde makeover, has sparked quite a reaction, especially from fellow Brit Andy Murray.

The 23-year-old Brit has been putting in the work at the National Tennis Centre, training with fellow Brit Jacob Fearnley. Over the past week, he shared a series of photos on Instagram, showcasing intense practice sessions and some downtime. Andy Murray, known for his dry humor, couldn’t resist taking a playful jab at Draper’s new look. The three-time Grand Slam champion dropped a comment, writing, “Not sure if you noticed but I think a bird has 💩 on your hair in that photo.”

After his stint at the hardcourts, Draper is now prepping for the clay season. He will be back in action at the Monte Carlo Masters that commences on April 6. Are you backing the Brit to go all the way again and land another title? Share your thoughts in the comments below.