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via Imago

via Imago

The Swiss Maestro Roger Federer is living his retirement life to the fullest. Dipping his feet into different genres, he is exploring the world outside of tennis. However, that does not mean he is aloof from the sporting realm. The Swiss Maestro is busy promoting the well-renowned ‘On-Running’ sneakers brand from Switzerland. Let’s take a look at some clicks from Federer’s zealous photoshoot.

The tennis legend is busy with the upcoming Met Gala, as he is the co-chair of the celebrity fashion event. However, that has not stopped him from promoting his principal sponsors.

Roger Federer zealously promotes the Swiss brand

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The 20-time Grand Slam champion is busy with the preparation for the Met Gala. However, in the meantime, he is avidly promoting the fast-growing sneaker brand On-Running.

In a recent photoshoot, we could see Federer putting his “best foot forward” for the promotion of the sneakers. The retired tennis star seemed enthusiastic about the photoshoot. In a Behind The Scenes shot shown by the Instagram stories of the photographer, Federer gave a strong fist pose as he looked right into the camera.

 

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A post shared by Stini Roehrs (@stiniroehrs)

Other shots included him posing with his racquet and an all-white kit with On-Running tennis shoes on. We could also see a series of blurry shots of the 20-time Grand Slam champion as he gave different poses, aiming to ace the court as he did back in the day.

READ MORE: ‘Roger Federer Never Got That..’ – 59-Time Grand Slam Champion Martina Navratilova Draws Unfortunate Parallels Between Men’s and Women’s Tennis Owing to Her Activism

Being a grass-court specialist, Federer always had his difficulties dominating his matches on the clay court. So, with On-Running, he has launched tennis shoes to enhance the game of the players on clay.

Federer launches clay-court shoes to prepare players to ace the stronghold of Rafael Nadal

His arch-rival Rafael Nadal has had a tremendous run on clay. Out of his 22 Grand Slam titles, 14 are from the red dirt of Roland Garros.

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However, Federer always struggled with the clay court. The only time he won a French Open title was in 2009. To make things easier for this generation of tennis players on the naturally slow surface, Federer joined hands with On-Running.

via Reuters

The Swiss brand launched dedicated clay-court tennis shoes to facilitate players to have a better grip on the court while playing.

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WATCH THIS STORY: Serena Williams pays tribute to Roger Federer

Do you think these shoes can help hard-court dominant players have an advantage on the clay court? Or does it solely depend on the skills? Let us know your views in the comments below.