Ben Shelton’s Unique ‘Base Colors’ Designed Kicks for the Big 2024 Season Unveiled

The 2024 is just on the line and all the players will be gearing up for what’s next to come. With the new season bouncing in, the players would be coming in a new form and ready to take the world by storm. One among them will be upcoming tennis sensation Ben Shelton. After a sensational 2023 year that saw him reach the semi-finals of the US Open, he will be highly motivated and will be coming into the tournament in a new avatar.

In a recent revelation, the base colors designs for Ben Shelton’s new kicks for 2024 were unveiled. The shoe, created by On Running, will add a unique touch to Ben’s personality and give him comfort along with confidence.

Base colors for Ben Shelton’s kicks for the upcoming season  revealed

Recently, a sneak peek into Ben Shelton’s new shows for the 2024 season came to light. The sneakers will be designed by On Running, the company where he is a brand ambassador. These shoes had a special touch, they were mostly white but had cool patches in pink, blue, and green colors.

Shelton’s design is different from usual sneakers. The base, which is white, is spiced up with these colorful patches. It’s a funky and eye-catching style that stands out. It will be interesting to see how the final touch-up adds to the piece.

The mix of colors in the sneakers gives a hint about what’s coming in the new season. It’s Ben Shelton’s way of making these shoes unique and different from the usual sneaker designs. These colorful kicks promise to be something special for anyone wanting to stand out with their footwear in 2024.

Also read: Ben Shelton and Arthur Fils’ Camera Banter Takes a New Turn as the American Throws Down the Gauntlet to the Frenchman After Japan Open Euphoria

Interestingly, Ben Shelton and Iga Swiatek are the only two athletes that have been signed by Roger Federer backed On Running. Here is more you need to know about the partnership between the two stars and On Running.

Shelton and Swiatek signed a head-to-toe deal with On Running

Back in March this year, On Running went big and signed deals with Iga Swiatek and Ben Shelton. It will be head-to-toe tennis gear as the two athletes will be representing the Swiss company. Talking about the signings, the man himself, Roger Federer suggested that he is very happy to have them on board.

“Iga and Ben represent the next generation of world-class talent,” said Federer. “Both players demonstrate On’s competitive spirit and embody current and future champions of the sport. We are pleased to welcome them to the On family.”

Not only this, On Running has been actively working with the two athletes to make a custom-made show that would specifically fit their requirements. Thus, Roger Federer has bagged big talents with On Running. With new kicks in the making for Shelton, he would be looking to rock the upcoming season on fire.

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