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“Working with a brand that’s newer in the tennis world is really cool because they care about both performance and style.” This was Frances Tiafoe’s reaction, back in January, when he left Nike and joined forces with Lululemon. The Canadian apparel brand will now take care of all his on-court looks. Even his girlfriend Ayan Broomfield was left quite impressed with this bold move. “Proud of you,” she wrote on social media. And guess what? She herself is sporting some Lululemon flavors now, similar to her beau. Not to mention that the ATP pro is left awestruck with Broomfield’s looks!

Tiafoe’s partnership with Nike lasted for nearly nine years, starting from 2016. However, earlier this year, he moved to Lululemon, whose market cap as of March 29, 2025, was $35 bn. The official IG account of the apparel brand revealed the big news three months ago in January, writing, “Three-time ATP title winner. Arthur Ashe HUMANITARIAN Award winner. Fist pump connoisseur. The man who only ever had one plan. Our newest Ambassador, Frances Tiafoe.”

On March 29, Broomfield took to her Instagram and shared some captivating pictures through a post. And guess what she was wearing? “match days in @lululemon 💙”, she wrote, revealing her Lululemon outfit and accessories. A few days back, she was in Miami for Tiafoe’s campaign. It didn’t take long for the brand to appreciate Broomfield in the comments. “@ayan.broomfield Game, set, and style.” But there was one more person who was smitten by her appearance. Resharing her post on his IG story, Tiafoe wrote, “@lululemon x @ayan.broomfield 👀👀.”

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It’s not the first time Tiafoe has been swayed by his girlfriend’s picture on Instagram. Whenever she posts a pretty picture of herself on social media, the American never leaves a chance to shower her with loving compliments. Remember how he swooned over Broomfield’s fashionable attire a few weeks back?

When Frances Tiafoe couldn’t get enough of GF Ayan Broomfield’s high slit look

Earlier this month, Ayan Broomfield attended the 33rd annual Elton John AIDS Foundation Academy Awards Viewing Party at West Hollywood Park. The star-studded extravaganza brought together popular names from film, music, and sports to aid HIV/AIDS education. Former tennis professional and now a prominent influencer, Broomfield was seen wearing a high slit outfit. She dazzled in a ‘silver ensemble,’ with a fine attention to detail. She completed the stunning look with an elegant bracelet, bangles, earrings, and stylish silver heels.

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Sharing photos from the event in a post, Broomfield credited the people behind her looks. She wrote, “wearing archived @tomford !! Styled by the incredible @kjmood Jewlery @levian_jewelr Heels @ingiliz_official Hair @lovetaij Makeup @makeupbyashsimmons 📸 @cloudnai.” Well, it didn’t take long for beau Frances Tiafoe to spot her dazzling appearance. In his IG story, the World No.17 simply wrote, “❤️❤️❤️.”

What’s your perspective on:

Frances Tiafoe's switch to Lululemon: a game-changer or just a stylish move?

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Even last month, Tiafoe had praised Broomfield’s glorious looks when she sported an all-black ensemble. He expressed his admiration with three heart emojis again. But how is Tiafoe’s flaring on the court these days?

Well, the American star has failed to impress much this season. Even in his last two events in Indian Wells and the Miami Open, he couldn’t do much, crashing out in R32 successively. But he will look to put that aside and focus on his next ATP challenge – the Fayez Sarofim & Co. U.S. Men’s Clay Court Championship in Houston.

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One can say he’s probably going to his favorite event of the season. Tiafoe has already won this event once back in 2023 while he was the runner-up in the 2024 edition. Will he manage to shine this time too? What do you think?

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Frances Tiafoe's switch to Lululemon: a game-changer or just a stylish move?

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